Why Business Communication is Key During A Pandemic

Tresta
2 min readApr 29, 2020

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While we’re all isolating ourselves from others, communication is more important than ever before — especially for businesses who may be working remotely for the first time.

Communication is key, because even while we’re physically isolated, we shouldn’t be socially or emotionally isolated. We thrive on connection, and with so much instability and chaos requiring major adjustments, communication is incredibly important.

Almost Everything Is Uncertain Right Now

Our whole world is a little upside down right now. Everyone has questions and is at least a little scared. Companies are shutting down left and right, and no one knows what’s coming next.

People have questions. You want to be able to answer them. This will help your business move forward and survive and will put everyone at ease.

Teams Aren’t Used To Working From Home

A large number of businesses, however, have the majority of their staff now working from home. Remote work comes with a number of distinct advantages, but it also requires heightened, intentional communication.

It’s important to make sure your team has the tools to work remotely and communicate like they’re in the office. It might be time to switch to a virtual phone system or to add a chat tool like Slack.

Change Is Inevitable

“The only thing for certain is change.” Your 2020 business plan that you worked so hard on last year might need some adjustments.

Communication can help us be alerted to any immediate changes, allowing us to identify them and adapt to them as quickly as possible. You can get your team to rally around you so you can all adapt together while staying on the same page.

We’re Isolated

Social distancing can wear on your team. Communication allows us to build human connections with each other, even if it’s over the phone, email, video call, or text.

For leaders managing their teams remotely, check in regularly. Have a video call with small teams at least once a week, asking how everyone is, how working from home is going, and how their families are. Give people time to catch up, chat, and build relationships. While this may seem like such a small thing, you’d be surprised how impactful it can be.

There is no roadmap that we’re following right now, which means that we’re sometimes being forced to react and adapt. The ability to communicate what you need and what to expect to everyone involved with your business will be a game-changer, and is exactly how we’re going to get through this pandemic together.

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Tresta
Tresta

Written by Tresta

Business Communication. Simplified. A virtual phone system to improve the way people communicate and work together. https://www.tresta.com/

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